Technical Features

The RedPlay Mobile Gaming Platform is written in Java and can be easily configured to meet specific language and gaming requirements.

RedPlay's secure web-based administration console enables non-technical operators to:

• View campaign progress in real time and keep track of all messages and points scored
• View and search player information (name, address, email) which is automatically stored in the constantly evolving player database
• Send text messages to selected players or the entire player base
• Randomly generate spot prize winners and automatically notify via text messages
• Provide help-desk services such as updating player details and unsubscribing players
• Monitor the effectiveness of advertising and marketing by downloading detailed campaign statistics

RedPlay can be hosted on any J2EE application server and supports a range of popular database platforms.

Run The Red can provide full 24 x 7 technical and administrative support for RedPlay campaigns hosted on Run The Red servers, alternatively RedPlay can be hosted elsewhere with minimal effort.